Free self-assessment

Your rough CHRD Score, in 10 minutes.

Twenty questions across the four things your revenue system has to do: Capture, Hygiene, Reporting, Development. Answer honestly. Nothing is submitted anywhere, the scoring runs in your browser.

Capture

Every inbound lead gets a first touch within five minutes during business hours.

Every lead record shows which source it came from, and the field is actually filled in.

Leads that arrive after hours or by missed call get an automatic same-day response.

Every new lead is routed to a named owner the moment it arrives.

Web forms, calls, and emails all land in the CRM without anyone retyping them.

Hygiene

ICP fit is captured on every record at creation, not guessed at later.

You know what percentage of your pipeline has had no activity in 60+ days, and it's small.

Every closed-lost deal has a coded loss reason a report could group by.

Every open deal has a next step with a date on it.

Duplicates and dead records get cleaned on a schedule, not when someone snaps.

Reporting

Your close rate is computed from resolved deals only, not blended with open pipeline.

Two people asked for your close rate would give the same number.

Dashboard numbers match the raw deal data when spot-checked.

Cycle time from created to closed is measured and trended, not estimated.

Your forecast is built from stage-verified data, not conversion rates someone typed in.

Development

Every sent quote or proposal enters a systematic multi-touch follow-up.

Closed-lost deals get scheduled reactivation touches, not silence.

Every handoff between marketing, sales, and delivery has an owner and a deadline.

Stalled deals trigger an action instead of just aging quietly.

You know the dollar value of dead-but-winnable pipeline sitting in your CRM right now.